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Case Study.2

A double truck layout that uses a photo of a High Angle Conveyor and a graph to cleverly portray CCC’s impact on corporate profits

Continental Crushing & Conveying

Continental’s tunneling ad

The world leader in 21st century conveyor design and development, Continental Crushing & Conveying relies on the iSquared Communications team for its global trade and print advertising. Our art department has created ads for various publications around the world including those in South America, China, Australia and Africa. Once a concept is developed and a design is approved, iSquared coordinates translation and delivery of the ads to the appropriate market. In addition, our team created a brand labeled “RED-E”, a reference to the color of most of Continental’s idlers and components. The focus was to increase product availability for its distributor network. Ads featured the tagline “When you’re ready, we’re RED-E.”

770-594-0999

1005 Riverside Trace, Sandy Springs, GA 30358
P. O. Box 1752, Edgewater, MD 21037-1752

e-mail: rustypaul@isquaredcommunications.com

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